Healthcare marketing for a new generation

Healthcare marketing for a new generation

Real world digital and social marketing has changed the healthcare marketing landscape. HCPs and patients are rewriting the rulebook through new ways of interaction; whether trying, buying, prescribing and switching medications or medical devices, your most effective touch points now happen in the digital and social space.


TrunkBBI has redefined real-world digital solutions to make HCPs and patients tick, click and act. By fusing the best practices from B2B and B2C, we make them work in the healthcare space through powerful digital and social content combined with creative technology.


  • Our health specialists arrow

    Our team of digital and social strategists, technologists and creatives use both art and science to create and activate real world marketing that truly excites and deeply connects brands with HCPs and patients to generate positive change.

  • Persona engagement and journey mapping arrow

    Uncovering the unmet need, purchase drivers and engagement triggers of your target audiences better than the competition, propels your brands visibility, credibility and sales objectives. Discover how our actionable strategy can power your campaigns.

  • Content creation arrow

    Real world content powered by digital omni-channel is key in beating information fatigue and inertia to change. Find out how our top of funnel digital and social campaigns powered by creative tech can maximise the engagement with your brand or product.

  • Performance activation arrow

    Whether your brand needs to identify customer audiences, increase sampling, drive sales, or capture consumer data; our solutions will find and convert lifetime customers. We seamlessly create campaigns grounded in actionable audience insight, powered by hyper-relevant content and continuous optimisation across the full paid social and search channel mix.

  • DOL identification arrow

    DOLs are the new KOLs, and powerful influencers in today’s healthcare space. Finding the DOLs that match your therapy area, medical field and your brand is what we do through our industry-beating social listening tools.

  • DOL training arrow

    Once you have found the right DOLs it becomes critical to nurture them to become your brand advocates. Your DOLs need invaluable content that helps them to raise their social profile, which is what our bespoke training programmes do. Discover how our DOL training can help your brand to create fruitful DOL partnerships.

Speak to us about a free 30 minute health strategy surgery

Jennifer Webb

Director of Strategy

Fusing creativity and activation for
leading global healthcare brands

Since working with TrunkBBI on content, creative strategy and marketing, our team have delivered 60% growth in orders vs last year, and 80% growth in sales. These numbers are astonishing and I genuinely believe that the content and strategies helped drive these numbers.

Rick Miles, Point of Care Ultrasound - Segment Manager UK&I , GE Healthcare

Get in touch to speak
with our Healthcare experts
Call +44 (0) 161 711