Display & Programmatic

Making more than an impression
with Display & Programmatic

We connect to your audience through an integrated display and programmatic solution that drives true performance and not just impressions.

Introduction

Audiences are bombarded by marketing messages and display ads, our approach to display and programmatic ensures that your brand speaks to your audience on a much more personal level, that cuts through the noise and delivers on what they are looking for.

We connect to your audience and customers through an integrated display and programmatic solution that drives true performance and not just impressions.

Capabilities

  • Contextual Programmatic Display arrow

    Display can be turned into a more power tool for customer acquisition by applying contextualisation. Customers want a better display ad experience, with studies showing that 69%+ are more likely to engage with an ad that’s relevant to the content they’re engaging with and tailored to them. When audiences are given this, important ad metrics such as memorability, favourability, click through rate and conversion rate all increasing.

    Through our hyper-targeted, cookie less programmatic display solution, we can offer complete individualised ads to your audience. We create personalised ads built and delivered in real time, that truly stand our and enhance performance. Ad copy and imagary can be tailored to the individual user and be contextual to the content they’re viewing on 3rd party websites.

    For our clients who are utilising our contextual display solution, we’ve been able to achieve close to PPC levels of conversion rate and cost per conversion.

  • Video campaigns arrow

    As a truly integrated agency we have the expertise in house to both create and activate your video campaigns. Our award winning film and animations teams create impactful and native content for use across video platforms whilst our paid media team then activate these assets, utilising audience and platform data to drive performance.

  • Global campaign management arrow

    We’ve helped brands increase their global reach through and target new markets. Our expert team manage display and programmatic campaigns globally, working across different languages, cultures and time zones to acquire new customers for our clients.

  • Integrated paid media strategies arrow

    With a team of paid media specialists, spanning PPC, display, programmatic and paid social; we can integrate digital channel strategies and optimise the allocation of budgets across channels according to results. Integrated paid media strategies provide a seamless user experience for your audience with messaging and creative aligning.

  • Comprehensive reporting arrow

    We work closely with you to report on the metrics that matter to your business. We build tailored reporting dashboards for our Display & Programmatic clients, providing insight into your campaign performance and visibility on key metrics. We believe in full transparency when it comes to our campaign reporting, so you’ll have access to the same data our teams see on a daily basis.

Request your free 30 minute Display & Programmatic surgery

Andy Warner

Performance Director
linkedin

Delivering display and programmatic results for clients across all sectors

I wouldn't hesitate in recommending TrunkBBI to other companies interested in SEO, Content or PR services. TrunkBBI have taken time to understand our business, our challenges and our ambitions. With a central account manager, a team of search specialists and content producers they offer all the support we need to improve our organic performance. Thanks for doing a top job!

Richard Foulkes, Group SEO Manager, Halfords

Explore our other services

  • PPC

    Insight-led fusion of machine learning and human strategy to drive PPC results for your business

  • Paid social

    Paid social strategies tailored to specific objectives; determining the best platforms and creative to deliver results.

  • Digital PR

    Telling your brand story, increasing awareness and acquiring quality backlinks to support SEO.

Get in touch to speak
with our Display & Programmatic experts
Call +44 (0) 161 711 1000hello@trunkbbi.com